Monthly Archives: August 2009

Book Printing and Self-Publishing Resource: IPBA

The Independent Book Publishers Association is the largest nonprofit trade association representing independent publishers.  Serving book, audio, and video publishers internationally, the IBPA’s mission is to advance the professional interests of independent publishers. In the competitive, media saturated publishing market, working independently is challenging. Rather than going it alone, the IBPA offers a support network that provides marketing, education, and advocacy services. Regardless of member size or experience, the IBPA offers beneficial programs and information that will help the independent publisher to survive and succeed.

The IBPA appreciates how difficult it is to navigate the complex world of self-publishing and book printing. In order to provide ongoing educational opportunities for its members, Publishing University offers live web-based classes in the critical subjects of legal issues, publishing, marketing, and business organization. The courses are taught by publishing experts whose experience and knowledge will inform and enlighten both new and experienced publishers. Recordings of each course are available on the internet after they air.  Members of the IBPA receive discounts on all seminars. Other educational opportunities offered to members include a discounted subscription to Publishers Weekly and a free monthly IBPA newsletter that includes monthly advice, inspiration, and industry coverage.

Marketing is one of the most challenging issues facing those who do independent book printing and self-publishing. Without an existing infrastructure and network, it can be difficult to promote your work. IBPA members receive discounts on various marketing and publicity tools that can help raise awareness and get the word out about their products. Discounted services include Book Central Station, BookShorts, Bookstofilm.TV, PR Newswire, MediaWise Consulting,  and Cision MediaLists online. Members also can participate in IBPA cooperative book marketing and trade show exhibits.

When you do your own self-publishing and book printing, networking is critical to building contacts and succeeding as a publisher. IBPA members have access to regional affiliate network organizations that will help them connect to others in the publishing world.

Other membership benefits include distribution discounts, discounted shipping, mailing and printing, and discounted legal and financial services.

The Independent Book Publishers Association offers publishers cooperative services, resources, support, and networking, making it easier to survive and prosper as an independent publisher.

For more information on book printing and self-publishing, or to learn more about IBPA, contact the experts at cmykgraphix.com, call them at 1-800-698-2071, or email them today.

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